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May 29, 2026

The health benefits of saunas: backed by research and experts

Saunas might seem like a new trend in wellness, but they’ve actually been around for thousands of years.

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May 29, 2026

Perspire Sauna Studio Opens 100th Location in Continued Franchise Expansion

The California-based infrared sauna and red-light therapy brand began franchising in 2018 and now has studios across the U.S.

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May 29, 2026

Tess Holliday Says 222 Days in the Infrared Sauna ‘Changed My Life’

The model and body activist said she "couldn’t be happier" about her infrared sauna journey

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May 29, 2026

Perspire Sauna Studio Launches “Spring Reset Challenge” Aimed at Building Consistent Wellness Habits

Month-long challenge encourages members nationwide to complete eight sessions in April for a chance to win a complimentary membership

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March 26, 2026

Infrared Workouts: Do They Really Boost Fitness and Recovery?

In the 1960s, infrared saunas were invented in Japan as a gentle alternative to regular saunas for therapeutic use.

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March 26, 2026

At-home saunas are all the rage right now — so we tried one to see if they're actually worth it

But are these at-home saunas really comparable to the real deal? What’s up with the “infrared” heat, anyway?

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March 26, 2026

Sauna services bring the healing heat to Southern California

The old custom is suddenly a new trend in wellness

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April 22, 2026

From Burgers To Biohacking—The Rise Of Wellness Franchises

As the $900 billion U.S. franchise industry expands in 2026, a new wave of membership-driven wellness brands are redefining how franchising scales — and who owns it.

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March 14, 2026

Perspire Sauna Studio Partners with Dose to Elevate Post-Sauna Wellness Rituals Nationwide

Dose’s Clinically Backed Liquid Supplements Now Available for Purchase at All Perspire Sauna Studio Locations, Supporting Guests’ Wellness Routines Beyond the Sauna

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March 14, 2026

From sauna to ice bath, Dr. Reed shares the benefits of contrast therapy

Here’s why you should go hot-cold.

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March 14, 2026

Saunas Are Hot Right Now

It’s something the rest of the world has known for a long time, but Americans are only now really embracing it: The restorative powers of a good, long sweat session in a sauna.

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February 6, 2026

Perspire Sauna Studio Joins Erewhon Lifestyle Collective to Expand Access to Science-Backed Wellness

Perspire Sauna Studio , the country's largest sauna franchise specializing in full spectrum infrared (IR) and red-light therapy (RLT), and contrast therapy through SNO Showers, today announced it has joined Erewhon 's Lifestyle Collective, the iconic Los Angeles-based health and wellness market.

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February 6, 2026

The New Yorker - GOINGS ON

The New Yorker GOINGS ON - What we’re watching, listening to, and doing this week. On & Off the Avenue by Rachel Syme. Perhaps the most heartening light source I’ve found of late, though, requires leaving the house. A few weeks ago, I walked by Perspire Sauna Studio , in Williamsburg.

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February 6, 2026

Feel Good Friday Member Story of Recovery

Feel Good Friday with Perspire Sauna Studio Chicago We are celebrating Feel Good Friday with the owner and a member of Perspire Sauna Studio Chicago.

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Forbes
February 26, 2026
February 2026

From Burgers To Biohacking—The Rise Of Wellness Franchises

As the $900 billion U.S. franchise industry expands in 2026, a new wave of membership-driven wellness brands are redefining how franchising scales — and who owns it.

Athletec News
February 3, 2026
February 2026

Sauna services bring the healing heat to Southern California

The old custom is suddenly a new trend in wellness

Fitt Insider
January 29, 2026
January 2026

Perspire Sauna Studio Partners with Dose to Elevate Post-Sauna Wellness Rituals Nationwide

Dose’s Clinically Backed Liquid Supplements Now Available for Purchase at All Perspire Sauna Studio Locations, Supporting Guests’ Wellness Routines Beyond the Sauna

The Manual
January 22, 2026
January 2026

From sauna to ice bath, Dr. Reed shares the benefits of contrast therapy

Here’s why you should go hot-cold.

The Daily Valet
January 20, 2026
January 2026

Saunas Are Hot Right Now

It’s something the rest of the world has known for a long time, but Americans are only now really embracing it: The restorative powers of a good, long sweat session in a sauna.

Franchising.com
December 5, 2025
December 2025

Perspire Sauna Studio Joins Erewhon Lifestyle Collective to Expand Access to Science-Backed Wellness

Perspire Sauna Studio , the country's largest sauna franchise specializing in full spectrum infrared (IR) and red-light therapy (RLT), and contrast therapy through SNO Showers, today announced it has joined Erewhon 's Lifestyle Collective, the iconic Los Angeles-based health and wellness market.

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