Celebrating 100 Studios

Perspire Sauna Studio’s founder, Lee Braun, was inspired by the science-backed properties of infrared saunas. He had first hand experience with the benefits – from sweating, weight loss, skin purification, relaxation, eased joint/muscle pain – and overall he just felt better after each session. He was shocked to discover there was no simple way for people to incorporate infrared sauna into their wellness routine. The first Perspire Sauna Studio opened in 2010 in Costa Mesa, CA.

After successfully expanding to 3 studio locations, we were determined to make the healing power of infrared heat accessible to all. In 2018, we opened our first two franchise studios and set a mission to bring science-backed wellness to communities across the country.

Perspire continues to expand to cities across the US with our advanced sauna technology and first-of-its-kind infrared lighting systems. In 2021, we added medical-grade red light therapy bars to our private infrared sauna suites, to create a true wellness sanctuary for our guests.

As interest in recovery and wellness continued to grow, we continued to innovate to provide additional ways for our guests to elevate their ritual. In 2024, we introduced SNØ Shower contrast therapy - a 45-degree Fahrenheit rainfall cold shower experience. Combined with the warmth of an infrared sauna session, it provides a holistic full-body and mind reset known to reduce inflammation, accelerate muscle recovery and elevate mood.